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Unlocking the Power of Roster's Advocacy Programs: A Comprehensive Guide
Unlocking the Power of Roster's Advocacy Programs: A Comprehensive Guide
Libby Serra avatar
Written by Libby Serra
Updated over a week ago

Welcome to Roster, where Advocacy Programs transform your brand engagement and outreach. In this detailed exploration, we'll delve into how these programs work, step-by-step setup processes, and the profound utility they offer to businesses.

Understanding Advocacy Programs on Roster

Why Programs? Advocacy Programs on Roster serve as dynamic platforms to collaborate with diverse groups, from influencers to brand ambassadors and athletes. These programs enable you to maximize engagement, loyalty, and advocacy by strategically aligning your brand with individuals who genuinely resonate with your values.

Creating a Program: Initiating a new program is a breeze. Click the "New Program" button, define a unique name, select a distinctive color and icon (for internal use), and let the program creation journey begin.

Setting Up Your Program: A Step-by-Step Guide

Program Settings and Application Form Customization Tailor your program to perfection with personalized application forms. Under Program Settings, edit and preview the form to gather specific information essential for your program. This customization ensures that your application process aligns precisely with your requirements.

Approval Process Choose between manual or automatic approval for new applicants.

  • If you select Manually approve applicants then when an application comes through you'll have to go manually review it and decide whether to approve or reject the ambassador into the program.

  • If you select Automatically approve applicants then when an ambassador submits the application form they'll automatically be approved and entered into the program.

Automated Emails Configure automated emails to keep applicants in the loop, whether their application is received, approved, or rejected. This not only streamlines processes but also enhances communication with your advocates.

Discounts & Perks Dive into the world of exclusive benefits. Offer personal and shareable discounts to ensure that your program members have a rewarding experience.

Campaigns Select from existing campaigns (if you've already created one or more) or craft your very first engaging Welcome Campaign to ensure that your ambassadors are quickly given activities to participate in and rewards to earn keeping them engaged right from the jump!

Referral Rewards and Points Activate referral commissions and empower your advocates to earn rewards for successful referrals. Define the referral commission rate and customize emails associated with the referral rewards. Additionally, set up referral points to reward ambassadors for their referral sales.

Program Key: Integration with Third-Party Applications

Why the Program Key Matters The Program Key serves as a unique identifier crucial for integrating Roster with third-party applications such as Shopify and Klaviyo. It ensures seamless communication and recognition across platforms.

Changing the Program Key While the Program Key can be changed, it should be approached with caution. This guide explains the process and considerations, emphasizing the need for manual updates in integrated third-party applications after any changes.

Embedding Application Forms for Seamless Recruitment

Streamlining Recruitment Processes Enhance user experience and streamline recruitment by embedding application forms directly onto your website. This step-by-step guide walks you through obtaining and integrating the embed code seamlessly, ensuring a user-friendly application experience.

Crafting an Effective Ambassador Program Strategy

Why Ambassador Programs Matter Uncover the strategic importance of ambassador programs. From defining ambassadors who authentically connect with your brand to crafting incentives that motivate and set clear expectations, this article guides you through the critical components of a successful ambassador program strategy.

In conclusion, Roster's Advocacy Programs empower businesses to forge meaningful connections with advocates, drive brand loyalty, and amplify their reach. By following this comprehensive guide, you're well-equipped to embark on a journey of successful engagement and brand advocacy. Welcome to the future of collaborative brand building with Roster!

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