Authenticating your domain to improve email deliverability within the Roster platform is a premium service. Before following these instructions, reach out to your dedicated account manager to enable this service.
What is Domain Authentication?
Roster uses SendGrid as our email processor. Domain authentication shows email providers (Gmail, Outlook, Yahoo...) that Roster has your permission to send emails on your behalf through the SendGrid integration. Your recipients will no longer see the “via getroster.com” message on your emails and the emails will be "signed" by your domain which improves your reputation and deliverability to your recipients.
Authenticating Your Domain
You'll first open up settings in the bottom corner and click on Brand Settings.
In the Brand Settings select Domain settings and Add domain:
Then enter the domain from which you will be sending emails!
You will then be presented with CNAME values you need to add to your domain's DNS records. For example, if you are using GoDaddy or Cloudflare to manage your DNS records, you will login there to add these new DNS records outside of Roster.
Then come back to your Roster brand portal and click "Verify". (Note: in some cases, adding DNS records can take a few hours to propagate.) Once Verified, the status will show green checkmarks and you can move forward confident you are sending updates to your ambassadors from a verified email!
Additional instructions per DNS provider can be in this article.
Need some troubleshooting tips? Check out this article!